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The network for young environmentalists

On December 15, 1972, by resolution 2994, the United Nations General Assembly instituted World Environment Day (WED) which falls on June 5 every year. The day was established to deepen public awareness of the need to preserve and enhance the environment. Actually, June was chosen because it was the opening day of the United Nations Conference on the Human Environment (Stockholm, 1972), which led to the establishment of the United Nations Environment Programme (UNEP). Since then, June 5 has been observed every year as World Environment Day and Ghana has been part of the celebrations worldwide.

This year 2010, the United Nations Environment Programme (UNEP) chose as the theme “Many Species, One Planet, One Future” for the global celebrations of World Environment Day. This theme brings into attention the importance of biological diversity (biodiversity) in our lives as a people. Biodiversity is a term simply used to describe the existence of a wide variety of plant and animal species in a particular area or during a specific period of time. It is with great excitement that I tried to add my voice to the need to protect our biodiversity in my country, Ghana, because I believed it is a just course. Somehow, no media house published or gave any attention to any of the features I wrote on environment or biodiversity.

Meanwhile, sometimes I write on something away from the environment and it get’s published the following day! That’s how we place premium on over-pollicisation and polarisation of our country over the very things that means much to our survival. I have quietly tracked some of the pieces I wrote on the environment and they never got published! So I try to put in something entertaining and BINGO... two days later a media house published it. We better sit up and make important things important. If we don’t realise what is for our common good, we can’t get anything right.

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Tags: Biodiversity, Environment, Ghana, UNEP

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Comment by Mika Huettner on September 8, 2010 at 11:07am
truly spoken, Ben!
Media is often reluctant to take up an issue which is not in form of a timely, singular, spectacular event. The long-term deterioration of the environment is thus not attactive for headlines. Hence, our creativity is demanded to show people that dependency on nature is relevant for their day-to-day lives. Maybe we should also thinking about switching terminology: "biodiversity" is a very abstract thing to many people.....Ben, do you have better ideas how to bring it to attention? Which entertaining story finally sold to the media?

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